Put the community at the core of their logic model, configuring all of their programs to deliver on the goal:
“Art contributes to improved well-being of the neighborhood and the Asian-Pacific Islander community by connecting residents, community members and external neighbors.”
After School + Summer Curriculum
Shifted from (??? WHAT WAS THE FOCUS BEFORE?) to a creativity-based curriculum for its after school and summer programs. In marketing that program, BCNC shares how visual arts and music classes engages children in creative expression and improve children's academic skills, social-emotional development, and language development.
TBD -- Message Map? Message Matrix?
Developed a tracking tool that matrixes events according to the specific benefits to participants to guide development of marketing messages rooted in the tangible benefits people will get from their work. (I’m getting a little lost in the phrasing here. Can we simplify? Also, I’m a tad reluctant to link to the google doc. Is there an image or PDF with a summary/example we could share instead of a living document?)
Event Surveys + Evaluation
Trained staff to use observation in evaluation — documenting where connections are happening at events and where there is untapped opportunity for creating those connections.
That observation is supported by a survey tool that BCNC staff complete every ten minutes at their events. (Maybe we attach the survey here?)
Created a video that shares what arts, culture and creativity means to members of Boston’s Chinatown community.